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Seth Weintraub's picture
Seth Weintraub

Apple versus Google

Google's navigation software isn't sliced bread

You'd think that Google just invented a way to make cars fly from the reaction to its new navigation software today.

Admittedly it is cool, but it isn't too much different that what they've already had in the iPhone Maps.app.  I've used the iPhone Maps for navigation.  It has the ability to map, get directions, see satelle imagery and find stuff along the way. It helps sometimes, but having maps stored on the device is the only fool-proof way to make sure I'll get where I am going.  I've lost the data signal enough to know not to trust it 100%.

And the voice input thing?  I am sure that is going to work really well.  How many people use the iPhone Google search app with voice?  I did, for a few days.  It isn't that accurate when I speak right into the iPhone.  I don't think it is going to be much better at four feet away in a running car.

Yet, the stock prices of Garmin and TomTom are tumbling 20% on the news.

The thing that everybody seems to be forgetting is that this is a different type of service.  This is the Cloud.  People have trouble with the idea of doing word processing and spreadsheets in the Cloud, let alone navigation apps. 

I'm not sure how good Verizon's network is but I can't remember the last time I was able to complete a five minute phone call on AT&T's network while driving.  I wouldn't put my hopes of reaching an important destination on whether Verizon was working along a route I haven't traveled before.

Sure the maps cache most the route once you get directions, but what if you can't get the signal in the first place?  Or if you need to change something along the way, or have to restart your phone - or find that In-n-Out burger? (yum!)

As for being up to date, Google still has 5-year old satellite pictures of my home in their database so I'm not sure their maps are going to be any more updated than Garmin's or TomTom's. Theoretically, they should be moreup-to-date however.

Google Traffic is a nice feature, but we've already had that for two years on the iPhone maps.app.  People shouldn't be selling their TomTom stock on that news.  Plus other nav apps for iPhone have this functionality.

Perhaps most importantly, Google doesn't have text-to-speech allowing the device to read directions as they come up. This is a huge convenience and safety issue.  Unless Google enables this functionality (which wouldn't be difficult or surprising), it will be much easier and safer to use a Garmin or TomTom.  Correction: Google Navigation has Text to Speech

I feel a bit like Steve Ballmer predicting that the iPhone won't sell well here.  And I am not saying that.  Google Navigation will be popular.  I just don't think it is time to give up on the portable navigation devices and software just yet.

What People Are Saying

This guy is a complete

This guy is a complete jackass. His obvious bias and lack of knowledge shine so brightly in his writing that I am surprised he even has a job.

How is someone this ignorant an editor/blogger on this site? It really makes me question the overall quality and accuracy of Computerworld.

1. The Google Navigation is tightly integrated with "the cloud"... meaning the end-user will not have to go out and do anything, the device does the work. Your argument about common people having issues with Google Documents is completely irrelevant. Besides, who the hell cannot figure out Google Docs? Your 85 year old Grandmother who only uses a PC at the library?

2. Your complaining about poor wireless network is your own fault and is the result of choosing ATT as your carrier. We do not want to hear your complaints and it sucks for you that your phone, which is primarily supposed to be able to make calls, cannot complete a 5 minute phone call while driving. Seems like an isolated carrier problem because I have never had that happen on TMobile, Sprint or Verizon.

3. Your Apple fanboyism and bias is ridiculous. I am even a Mac user and I despise people like you. Do you want to know why people think all Mac users are arrogant fanboys... people like you. Good for you and your iPhone, nobody else cares.

4. Educate yourself before making yourself look like a fool. The Google Navigation has text-to-speech and everyone knows that live traffic is a common feature in GPS devices. Did you ever stop and realize the biggest advantage of the Google Navigation is the price?? FREE

Any other GPS requires you to pay for live traffic/pay for map updates/pay the carrier a monthly fee for GPS service.

Sorry, but your article was ridiculous.

Oh Seth

You are an idiot

What is your industry affiliation?

Reading through your post and your previous posts, I can't help but question your bias when it comes to reporting on Apple. Maybe it would help if you put a disclaimer stating your industry affiliations, before you start belting out opinion pieces.

I have none.

I have none.

LOL seth are you serious?

LOL seth are you serious? Come on dude, good job lying. You cofounded 9to5mac, and it even says so in your bio as well as "Apple enthusiast."

Give me a break. I'm an Apple enthusiast as well and go on 9to5mac everyday, but I don't write retarded biased articles like you. Its sometimes comical to see how much of an idiot you can be on 9to5mac.

And did you actually write "I'm not sure how good Verizon's network is but I can't remember the last time I was able to complete a five minute phone call on AT&T's network while driving." Seriously? You don't know how much better Verizons network is? Just because ATT drops your calls left and right, you think all other networks will too? Man you are ignorant, I don't know how so many idiots like you become journalists for major tech sites.

Hard Time

I have a hard time buying any of Seth's predictions because they are usually so wrong. I'm still waiting for Apple to ditch DVD drives in favor of SD card slots (a previous stellar prediction).

Apple may not have ditched

Apple may not have ditched DVD drives in favor of SC card slots, but they have added these to the MacBook Pros as well as the iMac.

Why is America so crazy about Google Nav?

What's so special about Google Nav?

Every time US citizens see people in EU using TomTom devices they are impressed because they say "oh that's not available in the USA"
But that's not entirely true.
Garmin was very late selling such a system in the USA and TomTom took years too to build up a selling network.

Here in Europe we do have TomTom and co since the late 80s and 90s either on Psion pocket computers (the first TomTom available) or later as stand alone with traffic info (TMC) for complete Europe except for Luxembourg as it isn't available.

Theses systems are very reliable and the maps are up to date if 6 months is no problem. But no system is up-to-date. And Google maps are really old several years. And many regions in Europe are not detailed enough (like New York) as most European citizens don't want it. Google Street View is even banned from many towns here. We want our privacy.

On the other hand the many US army stations in Europe don't want Google to show too much details ;-)

So stay with the nav apps available for the iPhone, the maps are more detailed and up-to-date than those of Google.
OK Google does have sat pictures, which is sometimes usefull, but with the many forests in EU, it doesn't help much.

Google navigation won't be used in Europe

Google Nav will probably work in big cities with good cell phone access, but on rural streets I doubt it. And in Europe it will definitely not be used, at least not when traveling from one country to another.

As Google Nav is in the cloud and always needs internet access, roaming costs will explode.

6 months ago I used Google maps in Venice (Italy) via my cell phone provider (3G). I only used it 3 times for a total of 10 minutes.

This data roaming download did cost me 80 € (118 US$)!

Using online maps data with Google Nav will cost you an arm and leg in Europe!

A better solution are fixed nav systems like Navigon (the best for Europe) or TomTom or CoPilot with all the maps integrated in the phone. No roaming data costs.

Or Apple should include Java in there iphone and one could use Nav4all (www.nav4all.com). Available for all other iphones. Works great and only loads data when you start your journey! If works marvelous and is free with always up-to-date data!

Navigation

Although I am not a great fan of MS I have a WM-phone with Google Maps and 3 other (off-line) navigation products. They all work great and one is even free. I do not need to use a stylus.

So I do not understand the comments on WM devices in compare to Iphone (in regard to navigation software)