"Spam is up!" "Spam is down!" Who's right?
- TAGS:cauce, eleven, enterprise, Insider Content, Microsoft, MSFT, reputation, spam, spammer, spamming, statistics
- IT TOPICS:Cloud Computing, Cybercrime & Hacking, Enterprise Apps, Government & Regulation, Internet, Networking, Security, Security Hardware & Software
By Richi Jennings (@richi
) - October 13, 2011.
[Updated with comment from Microsoft's Terry Zink]
Two recently released sets of statistics about spam make very different reading. One says spam levels have fallen to historic lows; one says spam is growing faster than ever. They can't both be right-- or perhaps they can, as we'll see in The Long View...
My journey all started with a tweet from CAUCE, the Canadian non-profit anti-spam advocacy group:
@cauce
Who's right? "64 bln fewer spam mails per month" - Microsoft ... "89% Percent Spam Increase" - eleven
In fact, they're both right, but they're measuring different things. Which in part says something interesting about botnet takedowns and PR offensives.
Read on for more...
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