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Don Tennant's picture
Don Tennant

Stirring IT Up

Attitudes toward female professionals: A unique perspective

I received an e-mail yesterday in response to my two most recent Editor's Notes about the dismissive attitude that female IT professionals all too often encounter ("Getting Old, Indeed" and "Using Women"). The reader, who asked to remain anonymous, wrote from the perspective of a male IT project manager whose wife has earned at least twice his salary for 15 years. Here is the full text of his e-mail:

Well, your last two "Editor's Notes" have certainly provided a lot of fodder for discussion, haven't they?

I'm in an interesting position as my better half is the executive in the family and she has consistently out-earned me by at least a 2:1 factor for the last 15 years. In fact, as her remuneration is now approaching seven figures, I'm starting to work more and more on my golf game! She is in another male-dominated industry (Oil & Gas) while I've been in IT project manager positions.

This has given me a perspective that most males don't get to see. I believe the attitudes you heard in your responses show that men aren't consciously derailing women's careers, but we've moved onto the subconscious stage of this battle. Women, as you correctly point out, are now able to work in every job out there, short of fatherhood and priesthood (at least Catholic). However, working a job and feeling fulfilled, paid the same or accepted in it, are very different things.

My better half recently delivered a speech that addressed "Women in Leadership," and her research led her to an article in the Harvard Business Review (I believe the September '07 edition). This article pointed out that women aren't fighting to enter the workforce, but they are losing the battle on the way up the corporate ladder. And I believe the attitudes you witnessed are a big part of the problem. The article cited a couple of incredible statistics. One was that at corporate entry level it's about 48% / 52% women/men. Even through entry management it's still women in the 40% range and men in the 60% range. But get to executive management and C-level jobs and all of a sudden it's single digits for women and 90%+ for men. And at the CEO level for the S&P 500 it's 2% female.

Combine this with research that shows that corporations with three or more women in the executive suite have outperformed male-dominated companies by 20%-30% over the last 10 years (sorry, can't remember the source for that one). Which, of course, argues for more inclusion, but what my better half has seen over the years is that the top of most corporate cultures will allow some women, but the "good 'ol boys club" still calls the shots, many of these decisions being made outside of work events (drinks, golf, etc.) that the women aren't invited to. The article also stated that having one or two women in an area can be counterproductive; when the number reaches three or more, the women become significantly more influential, so having token women in higher positions really doesn't solve the problem, either.

However, the one telling statistic was an experiment done in '68 where essays were sent to graders at several colleges. Multiple copies of the essays were used, with the only difference being a male or female name attached as the writer. The results showed that the male-headed essays were consistently graded higher than the identical essay with a female name attached (except, ironically, when the topic was of a feminine nature). This experiment was recently redone as part of the Harvard Business Review article. Guess what, the results were statistically identical to the '68 version! So conscious attitudes have changed significantly since the 60's but subconscious ones are still stuck where they were.

So, from my perspective, what you saw at the ITXpo 2007 isn't unusual, but it is a total indifference to gender issues that pervades many companies. A few companies are "getting it" and one can assume that by including in a meaningful way the other 50% of the workforce they will prosper. I think what you discovered in your Note is that there needs to be more education to show people how different styles can achieve greater results (and I'm assuming that mostly men responded, but I wouldn't be surprised if some were women as other studies have shown that women are also harder on women leaders than on men leaders).

I'm not sure this would be a sign of progress, but maybe next year, Vanco will have two scantily-dressed men boxing (who are also models, so the same talent level as this year's participants). It would be interesting to hear your readers' reactions to that! Unfortunately, I can see hundreds of homophobic messages coming your way, so on second thought ...

Sorry this is such a long missive, but as a male, I've witnessed first hand the attitudes expressed to you and, well, you have to hope that someday people will recognize talent for what it is: talent. Not black talent, not female talent, not tall grey haired white male talent or whatever, just plain great talent. Here's hoping.

What People Are Saying

Attitudes towards women

I'm the original author of the note that began this. I wanted to clarify one point and make a couple of comments.

In the original note I mentioned a study where companies with more women at the top were more successful (and I didn't know the source). I've looked up that reference and it was by Catalyst and they ranked the Fortune 500 companies by number of women on their boards. Then the 125 companies (25%) with the most women were compared with the 125 with the most men. Over the 2 year study, the most women group had a 53% higher return on equity and 42% higher return on sales than the most men group.

To address one submitter's question about the specifics of the essay grading experiment that were identical except for changing the author's gender. I'm not sure of the details, but the '68 study was done by Philip Goldberg and this type of study is now called the Goldberg paradigm. So, as an assumption, I'd think the academia involved have vetted it and it's successors over the years. I've done a little further research into these studies and the good news is that it's no longer universal that women are graded lower (and the study has branched into other areas, such as picking the best resume, grading scientific theory, etc..). However, in certain areas (traditionally male dominated), such as Police/Fire, IT, and Engineering the prejudices still remain as strong as ever.

As a further comment on this issue, yes, my better half is in the upper echelons of executive management, but all my experience is at middle management and lower in the IT arena. I've witnessed the 'lack of inclusion' as opposed to, what used to be in the 60's & 70's, obvious 'acts of exclusion' happen to women repeatedly. One of my best Project Management tricks was to look first at all the women on the bench for a project before the men. I'll admit it's reverse descrimination, but I believe I had some of the best project teams in my company. Partly due to better skills and team work and secondarily, very, very loyal team members, who were all to used to being passed over, even though they were skilled and available for those jobs.

Which to answer one of the other submitters, if women are consistently passed over for promotion, you will eventually have the self fulfilling situation of less women applying for positions, as they either resign themselves to lesser jobs or go look for companies that will actually respect them and their skills.

Soooooooo, I do believe there has been a lot of progress in accepting women at all levels, but with personal experiences that I've had (a woman wasn't hired in the 90's as she would 'only leave in a couple years to get married') and my better half in the 00's from her then boss (' We would never put a woman into that management job as the men would never accept her') there certainly appears to be more work to be done.

And getting back to the original issue, Vanco was (at least to me) essentially saying to women. 'I don't really want your business, so I'll cater to the baser instincts of the men, whose business I do want' I guess the question is, what does Vanco do to attract women customers, or is what they did a more conscious than sub conscious attempt at male marketing?

When comparing the ratio of

When comparing the ratio of men to women in all sorts of areas, including company management, it is also very important to compare it with the ratio of those WANTING such positions. Unless we have equal numbers of men and women seeking these positions, then simply looking at the results will be quite misleading.

We have all heard the "men are from Mars, women are from Venus" line. We need to take into account that, on average, men and women have different aspirations.

Attitude Towards Women

I hadn't read the two articles that prompted the response here until now. After reading some of the comments, I would have to say that they were made predominately by men. The gentleman's response here is correct - there is a complete indifference by the male population to women's issues. Outrage at the use of the "ring girls" (even the term "girls" should rankle most women!) is wholly justified. Use of women in this way is demeaning to all women, not just those acting in this way or having to view it (liking it or not is irrelevant). The need for this type of gimmick should be an embarrassment for men as well. One would surely hope that "ring girls" were not one of the deciding factors for someone to use Vanco's product. Yes, it got you to the booth, but the fact that they used this type of gimmick should have been something against a company, not for it in any way.
Let me ask you, would you hire these "ring girls" to work for your company?

On the other hand...

Its interesting to note that Mr. Anonymous spent most of his time talking about the rarefied straits of upper, upper management and spent little time talking about the place where 95% of your readers exist, middle management or lower. There is very little that the common man or woman can do about how boards are chosen. WRT the study he cited in '68 and the study in more recent years, I would love to see what particulars were controlled for. I would also love to see what the papers were on, and the N size of the study. Age of the grader might also be an interesting factor, and the area of the country, as well as the school being studied. My gut feeling is that a grader will spend three seconds on the name of the paper unless somehow he or she knows the population being graded (such as a TA). Anything else ought to be pretty anonymous, unless the scientists conducting the study did something like, "Why the ABC did DEF, a paper by Anonymous Chick, a Female." Graders who have fifty papers to grade in a night are simply not going to spend a lot of time dwelling on the name. An interesting variation on that study would be to give these graders neutral names like Jody or Kim (I have a brother named Kim and a sister-in-law named the same) and then see what happens. By the theory suggested here, the grades would look similar from grader to grader. I have to say, by the admmittedly necessarily short description placed in the email, I am mistrustful of the findings for that reason.