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Dan Tynan's picture
Dan Tynan

Culture Crash

Today's forecast: Gloom followed by increasing doom

Don't look now, but the sky is falling.

At least it is if you believe Gerald Celente, who's making headlines today across the blogosphere with some real downer predictions. By 2012, the CEO of the Trends Research Institute says we'll be facing food riots, tax revolts, the end of Christmas, and a return to the Great Depression.

“It’s going to be very bleak. Very sad. And there is going to be a lot of homeless, the likes of which we have never seen before. Tent cities are already sprouting up around the country and we’re going to see many more.”

You think maybe this the guy owns stock in companies that make Prozac, Paxil, and Zoloft?

Fox News [video] and wingnut sites like Alex Jones' Infowars, desperate to blame Obama for things he hasn't done yet, pounced on Celente's gloom-and-doom prognostications like a Doberman on a rump roast.

After all, he predicted the fall of the Soviet Union, the Asian currency crisis of 1997 and the subprime mortgage collapse.

Of course, that's not all Celente has predicted. I looked at some forecasts Celente made roughly ten years ago in his book, 'Trends 2000: How to Prepare for and Profit from the Changes of the 21st Century,' excerpted by Psychology Today in February 1997. Here are some of the lowlights.

Voluntary simplicity, once merely a counterculture ideal, will finally become a reality in the twenty-first century. ....Moderation, self-discipline, and spiritual growth will be the personal goals of the future, not material accumulation.

Such a stunningly accurate description of the Bush years.... NOT. Apparently Celente missed the boom in SUV sales (at least until gas hit $4 a gallon). The good news: He's got another 92 years for this one to come true.

The trend to convert lawns into gardens will have a significant impact not only on the way we eat but also on how we live and feel. ....Billions of dollars formerly spent on lawn care will either be saved or re-deployed into producing fresh food.

I was just thinking that as I waded through the succotash on my front lawn.... Just kidding. Do you know anyone who's farming on their front lawn? Home lawn care products and services have grown (ahem) at a steady rate throughout this decade.

Instead of being banished to nursing homes or retirement communities, large numbers of retirees... will move in with their adult children.

The US nursing home population actually increased by about 70,000 from 2001 to 2007, according to a survey by UCSF.

The videophone, meanwhile, will keep us in touch with faraway relatives. ...long-distance communication will be more like television.

I love this prediction. People have been making it since, what, the 1950's? Eventually it has to come true.

Other Celente predictions:

  • The public is going to demand that the government break up powerful corporate monopolies.
  • The return of individuality will spell an end to the multibillion-dollar fashion industry
  • Painting and sculpture will be revolutionized by the incorporation of virtual reality and computer technology
  • The macarena was only the beginning. Look for Americans to embrace Latin culture--particularly its music--on a wide scale.

Whatever happened to Ricky Martin? I miss Living La Vida Loca.

Here's what Celente missed: The Internet. Blogs. Online video. Digital music. The explosion in mobile communications. Social networks. The complete upheaval in the entertainment and information industries caused by all of the above. And, oh yeah, the first African-American president of the United States. That's the short list.

Celente isn't a seer. He just looks at current trends and extrapolates. That means, of course, he's totally blind to anything that doesn't yet show up on a data curve.

Any fool can do this, even me. But instead of reading the papers and poring over data, I used a Magic 8 Ball (the online version). Here's what it had to say:

* Food riots: Maybe

* Tent cities: Definitely

* Tax revolts: No way!

* The end of Christmas: Absolutely

* President Sarah Palin: Ask again later

(Celente didn't actually predict that last one, but I figured since we're trying to scare people, it was worth a try.)

The problem with making dire predictions like this is that modern economics is really an enormous confidence game. Like voodoo, it only works if you believe in it. You want to create a run on the banks? Tell people there's a run on the banks. So Celente isn't helping anybody except the folks who want to see the world collapse in the next four years, for entirely self-serving reasons.

Told you not to look.

When not hiding under his bed, Dan Tynan writes about la vida geeka at his blogs, Culture Crash and Tynan on Tech.

What People Are Saying

I am truly frightened

OK, after reading the replies to this article I have become frightened. The US, indeed, the world, has created an economic situation that could not be supported forever and there has been a correction. That correction will continue for some time. I have nothing against Mr. Celente, but I do have great concern for my fellow Americans trying to blame either the Dems or the GOP solely for the problems. This is a situation for all of us to fix. There is no need to go the the local sports store to get a weapon (you can buy them on most street corneres now adays anyway). And we could certainly use a few more backyard/frontyard/sideyard gardens. And recycling,and less taxes, and free beer. Let us all live more fugally. Let us all acknowledge the right of each of us to exist peacefully...and bring the smack-down to those of us who choose to embrace fear mongering and hate. Good luck to all of us in 2010. We have a lot of work to do.

Great Time Capsule

It has been a year since this blog.

Home Gardens - Happening (I have one.)

Voluntary Simplicity - Happening (but we're only calling it voluntary because we have to)

Riots - not yet, demonstrations for sure. Once the "tea party" starts holding rallies to become an actual party (in Jan) then we'll see more. How about citizens bringing AUTOMATIC WEAPONS to Presidential Appearances?

Parents living with adult children? - coming with the next medicare cut.

I agree that Celente is a publicity hound a self-promoter in the shadow of P.T. Barnum. But, he's more accurate than the hucksters on CNBC, and at least he tells you what he's making off his information ($100 subscriptions to his magazine).

After Reagan We Knew It Was Over

The most over hyped failure in history,Reagan the man that played second banana to a chimp started America on our down fall with Deregulation,Debt,Deficits and an unholy alliance that Corporate Wallstreet is still using to rob and rape Working Middle Class Americans!My problem with Celente and others ...they really get on the rag rant only when a Dem is in office,when we know that every Repub has failed economically,from Nixon,Ford,Reagan and the Bush Boys you have one Financial Crash and Recession after another!

Are you forgetting Glass

Are you forgetting Glass Steagall?? Stupid Liberal... Still making things a left vs right issue.. They are the same shit.

Tax Revolt!!

What do you think the Tea Parties are all about? People are revolting, and the 9/12 march on Washington, D.C. said it right there. There will be food shortages for sure, and in my neck of the woods, I see people planting vegetables gardens everywhere! One elementary school dug up the grass in the playground and turned it into a community vegetable garden. Celente also predicted dead malls everywhere. Just drive down any city street and see strip malls sitting empty. Lots of stores have gone bankrupt. There's tent cities (several of them) in cities. People living under bridges and camping out alongside a river. Millions are unemployed and millions on the public dole, and as the Obomba man says "it's going to get worse." LOL! He ran his campaign on Hope and Change. How is that working out for ya? LOL!

Celente hit a triple on one

Celente hit a triple on one prediction where you whiffed big time. As a landscaper in So Cal., I'm seeing many clients are renovating their yards, and a huge trend is to put in veggie gardens. This hasn't spread to front yards yet, mostly back and side yards (hence the 'triple' and not a homer) but if the economy and drought gets worse, as I suspect it will, then we'll be seeing more produce and fewer geraniums all along city streets.

satire

Not bad. But I enjoyed believing in Celente. It was colorful and fun and kind of magical. Now you've ruined it for me. Shoot.

Food Gardens

People are indeed replacing lawns with food gardens. I have started, and so has my City Hall, not to mention the First Lady. Community gardens are emerging - I have to say to me it is an accurately forecasted TREND.

I'm worried about the winter. Unemployment is NOT going down, no matter how the stats are fudged. Tent city doesn't cut it in the northern US when it's snowing and dark.

Doom ? ? ?

Well, H1N1 will take half the younger crowd off the earth, less people, means more food.
Homeless on the rise, and not reporter as all the shelters are full with no real hope in sight. The flu will help this as well in October/November this year.
Revolts against higher taxes? Nope, Government already keeps all that quiet. Besides the threats that the IRS can use will either make you homeless or having a home. Your going to pay what your told.
Prices will fly sky high. Best have a working partner and a car that gets at lease 3omiles to the gallon.
Fast food are the new dining spots for the majority of families. Even those are going to be limited because of beef prices that will increase in 2010.
Don't start a new business, as it will fail. No one has that extra income any longer. If health care passes, then hopefully your well, or your one of the dead come this October/November (flu season). The trial vaccine being given is a joke. More mercury in that crap than your ever going to hear. Take a shot and as they say you've shot your self. Walmart will be giving these as well. Less people the quicker the better control over those alive.
Dollar is worthless around the world. China has fears were going to reneg and plans in operation to take over majority of sea ports now. Hell half of Long Beach already sold to China. Don't hear anyone in America yelling yet?
After a few million here in USA dead from so called H1N1, and it's going to work, because Aid's didn't as well as many other things. Now, those in control are concerned there going to be infected as it's out of control and not even the flu season. But, panic? Nope, as people had so much red yellow,1,2,3 alerts that there not paying attention. They will in a few months.
Stock up on food and water or wish you had. Gold/money won't do any good. Have those guns loaded and ready! Your going to need them!

dont talk with your foot in your mouth

Its funny that most of what you said to disprove celente has actually come true. and also fyi celente DID predict obama as president on fox news when asked Obama or McCain, he said McCain if war, Obama if economy. surprise surprise Celente was right. So if I want to know how crow and humble pie taste,I think you would be the best person to ask right now.