March 12, 2007 - 9:27 A.M.
Apple could unleash Apple TV this week, and this device, not the iPhone, could become the most important Apple product launch since the original iPod.
That's because the stakes are much, much higher for Apple TV than iPhone. If iPhone succeeds, it will bring lots of revenue into Apple, but it basically is just an iPod with phone capabilities and a unique user interface. Apple TV, however, could open a whole new market for Apple and also has the potential to bring Internet distribution of movies and television into the mainstream.
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