Inspire, nag your mobile workforce
- TAGS:Accenture, boring salesmen, crm, Maximizer
- IT TOPICS:Applications, Careers, Devices, Emerging Technology, Enterprise Apps, Hardware, Mobile
Maximizer Software Inc. is doing it. Accenture Ltd. is doing it. When will your company be doing it? The "it" in question is the real-time delivery of information that can affect a mobile salesman's behavior. Angie Hirata, worldwide director of marketing and business development at Vancouver, B.C.-based Maximizer, says the company's 10.0 release of its eponymous CRM tool includes a sales and professional coaching module. She says Maximizer 10 now includes sales advice and tips in video, audio and text form from well-known sales and management gurus published for mobile users by CanDoGo of Denver. Hirata says Maximizer users can get last minute ideas on everything from how to negotiate a contract to soothing an irate customer's ruffled feathers. Over at Chicago-based Accenture., the company's labs have created a prototype product called a personal performance coach (PPC), which in a company statement says, "can help a salesperson understand why he's not more effective in closing new business." The PPC links sensors on a salesman's body to a mobile device that transmits data about a sales situation to a central server for analysis, including how boring and blabby a salesman has become. PPC software can then transmit signals to a wireless earpiece to tell him to shut up. If it works as advertised, PPCs may become required accouterment for all corporate meetings.
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