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It's official: The desktop is dead

You know that desktops are dead when on Black Friday you don't see a single "free after rebates" come-on for a desktop computer.

I like to keep one or two of these low-end machines around for testing. But this year the ridiculous deals on desktops didn't appear at my local Circuit City or Best Buy.

With the economy in free fall and retailers going all out with incentives and discounts to lure shoppers, the lack of incentives on desktops speaks volumes about their declining appeal to the masses.

On the bright side, it looks like I won't be spending any time this holiday season disinfecting a new Windows Vista machine that came laden with free trial software, advertisements and other "crapware."

What People Are Saying

Not on the radar

Thanks for the comments.

Whether laptops are more profitable than desktops is an interesting discussion, but was not really the point I was trying to make.

What I was talking about is come-ons. What retailers choose to discount - What they think will bring in the shoppers on Black Friday.

Apparently that's not desktops anymore.

If there was ever a time for big come-on discounts on desktops you'd think this would have been the year. It happened in previous years. It didn't happen this year.

Why not?

Profit Problems

Retail profits are *way* down, and retailers are desparate to sell *something* at a profit.

From the Star Tribune, November 13, 2008:

(Best Buy President and Chief Operating Officer Brian Dunn)

"Pricing for Black Friday will be just as competitive as ever, but those looking for rock-bottom deals might not find them, despite lagging sales, Dunn indicated.

"Our strategy's not going to be to go out and scream, 'Everything's on sale,'" he said. "I don't think we'll fundamentally be able to pull people off the sidelines that can't play right now."

Do you even know?

For the past few months I have wondered if any of you on-line journalists actually know what you’re talking about? Do you really do any research at all?

Desktops Live!

Desktop computers are more cost effective, more reliable, more powerful, have more ports/features, are more expandable, are easier and cheaper to repair, have bigger keyboards..., than laptop computers.

Retailers push laptop computers, because they have a higher profit margin than desktop computers.

Sales of desktop computers are down, but they are going to be with us for a very long time.

Laptops? Are you kidding?

I agree with all your comments, anon. Laptops are economically foolish. I can fix any of my desktops in a short while for not a lot of money, while a laptop is many times not worth fixing. It would be very foolish to have a laptop for a main computer. I used both desktops and laptops in Iraq. A little cleaning and the desktops did fine....even in 130 deg temps. The laptops died every we looked at them.
BTW, for a harsh environment and rough handling ..try a powerbook...damn near indestructible. Though slow, it's the only reliable one I know of.

Zorg-Blats

WOW

I continue to read postings that are written without any knowledge. Hmmmm.. retailers lose money on every Laptop they sell, (yes do the reseach before you write) and actually lose less money, and maybe make money on Desktops. Its been that way for 5+ years. Nice job on sounding like you knew what your were talking about.

Notebooks = Higher Profit Margin

A Mar 9, 2008 "PC World" article states:

"The trend toward users buying notebook computers... is dovetailing with the interests of retailers because notebooks deliver a better profit margin and take up less shelf space than desktops, said John Jacobs, director of notebook research at DisplaySearch."