Linux gets reseller friendly
- TAGS:integration, Linux, open source, Red Hat, reseller, SYNNEX, VAR
- IT TOPICS:Enterprise Software & Services, Linux, Management, Open Source, Operating Systems, Software
I spent many years covering the reseller and integrator side of technology. These are the businesses that you, as a private person, have probably never heard of, but they're essential partners for companies that use software and hardware. In short, all companies.
So I was happy to see that SYNNEX, a leading software and hardware distributor, had partnered up with Red Hat and other open-source ISV (independent software vendors) to form the Open Source Channel Alliance. It may just be what's needed to get Linux and open-source software into more offices.
The name of the new alliance's game is to deliver open-source technologies to a VARs (Value Added Resellers) and system integrators through SYNNEX. From these, in turn, companies will be able to get both software and support from not only Red Hat and JBoss but Alfresco, EnterpriseDB, Ingres, Jaspersoft, Likewise, Pentaho, Zmanda, Zenoss and Zimbra as well.
For VARs and integrators this means that they'll have a one-stop Web site and distributor to pick up Linux, and open-source content management systems, databases, business intelligence, network authentication, backup and recovery, e-mail, etc., etc., etc. For business users, especially those with small in-house IT staffs, this means they can just go to their local channel partner and get their pick of some of the top commercially-supported open-source programs.
In theory, this should work extremely well. I say, in theory, because Red Hat has tried several different channel approaches over the years, and they haven't worked out that well.
Still, I like this soup-to-nuts approach. SYNNEX is also set up to work well with SMBs (small-to-medium sized businesses). I've long thought that SMBs, especially with 2009 's economy mess, can really benefit from Linux and open-source software's low cost.
With SYNNEX's over 15,000 North American reseller partners they also have the reach to get those SMBs that might want to use open source, but just don't have the in-house staff to do it themselves. In short, I think this just might work out for everyone: the ISVs, the resellers and integrators and the business end-users and bottom-line. Let me put it this way, if I were running a reseller shop, I'd already be on the phone talking to SYNNEX and seeing what's what with this new alliance. It just might be what I'd need to make my customers happy with a price we could all afford.



