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Preston Gralla's picture
Preston Gralla

Seeing Through Windows

Microsoft layoffs: Netbooks sales are killing us

Overlooked in the Microsoft announcement about its layoffs of 5,000 people over the next 18 months is this startling revelation: The company's revenue decline is due, in large part, to the growth in the sales of netbooks.

In a statement, Microsoft announced that because of the economic meltdown and slowing IT spending, it will lay off 5,000 people. Overall it reported a 2% increase in revenue compared to the same quarter last year. It had a total of $16.63 billion in revenue for the second quarter this year.

While overall growth was 2%, Microsoft took a big hit with its client software, and a big reason for that was netbooks. Here's what the company said:

Client revenue declined 8% as a result of PC market weakness and a continued shift to lower priced netbooks.

That's an astonishing admission. It means that people are forgoing higher-priced laptops, and instead buying netbooks --- and many of those netbooks are powered by Linux. So Microsoft loses out not only on sales of Windows, but also sales of Microsoft Office as well. Estimates are that 30% of all netbooks ship with Linux.

This is all the more reason why Microsoft needs to ship Windows 7 quickly, and will most certainly do it before the announced 2010 ship date. Windows 7 has been designed to work with netbooks, and Microsoft hopes it will be a Linux-killer.

To see why I think that Windows 7 will, in fact, help beat back Linux, see my blog post, "Which is best for netbooks: Windows 7 or Linux?"

If you want to read the full Microsoft announcement about layoffs, you can get it here.)

Update: For more reasons why Microsoft is being hurt by netbooks, see my blog post, "More reasons netbooks are killing Microsoft."

 

What People Are Saying

I beleive it's also because

I beleive it's also because MS makes less on an XP sale than a Vista sale and all MS flavored netbooks come with XP (excl. HP).

One of the main reasons for me to get a netbook was because I wanted XP and didn't want to have the hassle of downgrading a regular laptop from Vista (only MS choice) to XP

evolve or perish

Microsoft is a software company that's losing out because it's refusing to write software for Linux-based computers. They're bogged down by their old goals of Windows running on every desktop. The company needs to build on its core strengths. Instead of wasting effort on projects like Vista, they should be porting their applications and games to more platforms, making their products more secure, listening to customers, and allowing open source to work for the company instead of against it. Telling a consumer they can't run Microsoft Office or play a video game on their system because it isn't running a Microsoft OS is the wrong answer. To quote Alex Baldwin:

"You got the prospects comin' in; you think they came in to get out of the rain? Guy doesn't walk on the lot unless he wants to buy. Sitting out there waiting to give you their money! Are you gonna take it? Are you man enough to take it?"

MS's core strength IS Windows

If/when MS Windows is no longer
the dominant OS, MS will have lost
its only major strategic advantage.
Windows is no powerhouse without it
and would be blown out of the water.

The key to MS's success is that
everything works seamlessly with
Windows and other vendors products.

The hardware vendor installs Windows
(and Office and AntiVirus software)
so you don't have to.
Major websites/IP providers must
work with Windows products
(IE, Office, Outlook, etc.)

This gives MS's other products a
great advantage. E.g. I need to have MS Office at home so that my wife can
open WORD docs from our church and so
my kids can set up PP presentations
for school.

I mainly use openoffice at work, but
if openoffice ever fails at home for
some odd format I get the cry "I just want it to work" when I come home. Chalk up another Office sale for MS. Multiply this by the number of businesses and
households and you get the billions
of dollars that MS has made.

Microsoft is a software

Microsoft is a software company that's losing out because it's refusing to write software for Linux-based computers. They're bogged down by their old goals of Windows running on every desktop. The company needs to build on its core strengths. Instead of wasting effort on projects like Vista, they should be porting their applications and games to more platforms, making their products more secure, listening to customers, and allowing open source to work for the company instead of against it. Telling a consumer they can't run Microsoft Office or play a video game on their system because it isn't running a Microsoft OS is the wrong answer. To quote Alex Baldwin:

"You got the prospects comin' in; you think they came in to get out of the rain? Guy doesn't walk on the lot unless he wants to buy. Sitting out there waiting to give you their money! Are you gonna take it? Are you man enough to take it?"

MS killed MS

They controlled the PC world for 25 years. They got lazy and greedy. Microsoft is so far behind it aint funny.

Problem: Not Netbooks but the "cheaper-than-netbooks"

Geeks.com sells a laptop with similar-to EEE capability for $169.

That's the problem: Intel, HP, Dell, etc., can't hold the line on even netbook prices because there are much cheaper alternatives http://www.alpha-400.com out there, and the price keeps going down. The Alpha 400 (400 MHz) mini laptop has been as low as $149.95. The Elonex has sold tens of thousands of units in the UK and Europe.

These devices create a whole new category of laptops below the netbooks in price and performance. The trend is inevitable.

That's the problem.

"Many" is classified as 50% or more

"Many" is classified as 50% or more. Since Linux' share of the netbook market is roughly 30%, the appropriate word would be "some". No?
Further, though you do mention that MS misses the opportunity to sell MS Office, you fail to include the fact that even though they retain a 70% market share in netbooks, Microsoft gets far less money for each copy of XP home, far more of a factor in their bottom line than Linux' share. Then again, if Linux wasn't virtually free the price for Xp would likely be much higher. Competition is indeed good for the consumer.

I'd be curious to know how much Vista sucking as bad as it does has affected the growth of netbook sales considering that Xp is only still readily available on them.

I agree with Ron, Many is not more then 50%.

"Many" is not bound with any percentage. Ron is right, "most" means more then 50%. But the truth is that most of the netbooks are still sold with MS Windows ... .
And as for me - MS Windows Vista really sucks. For me it is much worse system then MS Windows XP.

Err...

"Many" is classified as 50% or more.

Not where I come from. That would be the definition of "Most."

Microsoft hopes Windows 7 will be a Linux killer

It won't be.

It'll have to be blazingly good to be better than Ubuntu Intrepid Ibex, and by the time it arrives we'll be onto Jaunty, and it won't be free.