What's in a MacName?
- IT TOPICS:Hardware, Macintosh & Apple
Okay, so now I get it. Count me among those a bit put off by Apple's decision last month to rename its professional line of laptops with the coming switch to Intel chips. Out went PowerBook, in came MacBook Pro. I figured all along that Apple just wanted to highlight the new processors, especially since the soon-to-be-released 15-inch Power -- er, MacBook Pro -- looks pretty much like the outgoing model. MacBook Garage has given me the best reason yet: Non-Apple fans didn't know that a PowerBook was a Mac. As Bill Palmer says in his column: "...The geekiest of the geek Mac users are forgetting what it's like to be a member of the other 99.% of the population. Whether they use a Mac, a PC, both or neither, the truth is that most members of the population are not geeks, and contunuallly get confused whenever computer technology and terminology enters their daily lives." Hence: MacBook Pro. Of course, it does kind of make you wonder: Just what happens when the iBook is redesigned and gets one of those snappy Intel processors? Naming contest anyone? MacBook Amateur? MacBook Lite? MacBook ... well, you fill in the blank and in a few months we'll see who's closest.



