Richi Jennings

Google > Microsoft (and cats talking ur pidgin)

April 25, 2007 5:10 PM EDT
I'm in ur Thurzdayz, IT-ing ur Blogwatch: in which Google overtakes Microsoft in terms of traffic and brand value. Not to mention more memeriffic pictures of cats verbin ur nounz...

Verne Kopytoff has the scoop:
It's official: Google rules the world. The Mountain View search engine has outstripped Microsoft on two fronts, becoming both the most visited Web site and the most valuable global brand. The events are major milestones for Google, which has grown into a business juggernaut.
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For the first time, Google has edged ahead of Microsoft as the world's most visited Internet property ... Google had just over a million more unique users in March than its arch-rival. Google had 528 million unique visitors in March, up 5 percent from the previous month, according to comScore. Microsoft had 527 million visitors during the same month, up 3.7 percent. Popular in the United States, Google is even more of a powerhouse in many European countries.
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Separately, Google was named the most powerful brand in 2007 in an annual survey released Monday by Millward Brown, a British market research company. The company's brand was valued at $66.4 billion, ahead of GE, Microsoft and Coca-Cola. The study measures the potential earnings of a brand and loyalty ... Google's ranking jumped to the top spot from No. 7 a year ago, based on a 77 percent increase in the value of its brand. Microsoft, which led the survey in 2006, tumbled because of an 11 percent drop in the perceived value of its brand.
Allen Stern shakes the big G by the hand:
Congrats to Google for continuing to dominate the Internet and the world. I just can't imagine another company in the world that touches any Internet user. Is there a way to never use anything Google? Before you answer, remember that many sites you visit use Google Analytics. You can check out my Big Brother article from earlier this year for just how much Google knows about each of us.

One of the questions I would have about the new numbers from comScore is whether they take widgets/gadgets into account. For example, I believe Vista uses a lot of desktop widgets. If so, how does that impact counts to both services? Is MS hit harder because they have widgets built directly into Vista taking away the need to go search on the .com property?
Rex Dixon drinks Duff:
[Allen Stern's] concise evaluation ... hit the nail on the head. It is something that needs to be discussed. Remember, it wasn’t long ago that we slowed down Microsoft to a crawl. Well it was not “we” but the government stepped in with anti-trust accusations. Now with that slow down, we now have a crippled company. One that took over 5 years to release an operating system. Before anyone comments, yes, technically it is “We The People”.
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Will the government say that Google is now the most dominating player? We must slow them to a crawl. We must haul them in front of our appointed justices of the Supreme Court. Technically Speaking, let us all hope not. Free enterprise is only FREE when government stands aside and let’s us “peon people” innovate and motivate. That is what facilitates great business ideas and production in America. The government consistently stopping in to “check” on things sets progress back a few decades. 
Steve Bryant is more concise:
Behind Google's success: It's domination of the search market, of course, with 53.7 percent of all searches on the Web, according to Nielsen/NetRatings. Microsoft trails with 10.1 percent.
Tony Hung asks the deep questions:
Do the comscore numbers reflect traffic to just the domains Google.com and Microsoft.com?  Or does it refer all domains that they own?  I expect that it includes Gmail, but how about Hotmail?  How about Google Maps?  How about all the Xbox-related urls that Microsoft owns? Does MSNBC.com count? Does Blogspot?  Blogger.com?  Live spaces?

Ok, fine — it might be splitting hairs. But I think in the future, I don’t think there’s any question its going to be Google that dominates.

Why? With Google’s push towards and all-online office suite (now that it has google docs, spreadsheets, presentations, and soon as well, video conferencing) you can bet that although the actual time spent now on Google properties is *relatively* low, this will undoubtedly increase as its users will be spending time not on reading or consuming content, but actually creating it and sharing it.
Barry Schwartz thinks he knows:
I'm pretty sure it's actually property figures that are being used (IE, traffic to all sites owned by Google, rather than just Google.com, versus traffic to all sites owned by Microsoft, rather than Microsoft.com. I make this assumption because the last worldwide figures released for February used property stats).
Cynthia Brumfield looks for the downside:
This is all really great for Google but…if the knives were out for the phenomenally successful company before, these latest accolades are only going to make the envy-driven hatred of Google all that much stronger.
Buffer overflow:
Around the Net Around Computerworld Previously in IT Blogwatch
And finally... More cats verbin ur nounz: [1] [2] [3] [4] [5] -- yet more of this nonsense at LolCat Builder [warning: no moderation, so may not be safe for work]
Richi Jennings is an independent technology and marketing consultant, specializing in email, blogging, Linux, and computer security. A 20 year, cross-functional IT veteran, he is also an analyst at Ferris Research. Contact Richi at blogwatch@richi.co.uk.