One way to analyze that 'brilliant idea'
- IT TOPICS:Careers, Development, Management
I've always thought of the fresh, brilliant idea as "the coin of the realm," a beautiful thing to behold, a valuable piece of intellectual property. Maybe it's an idea for a strategic IT application or a better way to manage the IT operation (or, in my case, as a journalist, a great story idea!). But this post from Derek Sivers at O'Reilly Developer Weblogs, puts ideas in a whole new perspective:
To me, ideas are worth nothing unless executed. They are just a multiplier. Execution is worth millions.
Explanation:
AWFUL IDEA = -1
WEAK IDEA = 1
SO-SO IDEA = 5
GOOD IDEA = 10
GREAT IDEA = 15
BRILLIANT IDEA = 20NO EXECUTION = $1
WEAK EXECUTION = $1000
SO-SO- EXECUTION = $10,000
GOOD EXECUTION = $100,000
GREAT EXECUTION = $1,000,000
BRILLIANT EXECUTION = $10,000,000To make a business, you need to multiply the two.
The most brilliant idea, with no execution, is worth $20.
The most brilliant idea takes great execution to be worth $20,000,000.That's why I don't want to hear people's ideas.
I'm not interested until I see their execution.
To me, ideas are worth nothing unless executed. They are just a multiplier. Execution is worth millions.
And BusinessPundit.com tacks on:
Ideas are easy. Execution is hard. That's why ideas only get funding if the entrepreneur has a history of execution.
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