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Sun: Dead company walking?

Over the years I've had mixed feelings about Sun. I like SPARC systems, much of the software, and several of their senior staffers are great, bright people. On the other hand, for ages the company kept going back and forth on such fundamental questions as: "Are we a hardware or software company?" And, "Are we a proprietary or open-source software company?"

That used to really tick me off about Sun, and, far more importantly, I think it also confused Sun's customers, which made it easier for Red Hat, Novell, Microsoft, and IBM to grab Sun's business. Today, Sun has finally become a true open-source company. Unfortunately, I think it may be too late.

Sun is laying off 15% to 18% of its employees, that's between 5,000 and 6,000 employees, after a quarter which saw a $1.68 billion quarterly loss. Even before the economy started its nose-dive, Sun had been bleeding red-ink for several quarters.

I don't see how Sun can recover. The bulk of Sun's business came from high-end financial companies. You don't have to know a thing about the stock market to know that the financial sector is a burnt-out husk.

So what happens next? Well, since Rich Green, Sun's executive vice president of software, jumped -- which I read as he was pushed -- out of the company, and the stock holders hate the company's current path, I think Sun CEO Jonathan Schwartz will soon be fired. I think this will be a mistake. While I certainly haven't seen eye to eye with Schwartz, he does have a plan for Sun, and, in the long run, I think his embrace of open source would put Sun back on the right track. What I can't see, however, is the stockholders giving him more time to make it happen.

I'd like to ask Sun's stockholders though one simple question: "If not Schwartz, then who?" I can't see former Sun CEO Scott McNealy coming back, and I can't see anyone else wanting to steer this ship. Besides, it was under McNealy Sun couldn't seem to make up its mind what kind of company it wanted to be. Can anyone really think returning to those days would be any better?

The only other alternative I can see would be breaking Sun up and selling the pieces. To that, my question is: "Who has the money to buy a significant chunk of it?" Dell? Come on, have you seen their financials lately? Microsoft? I sure don't see any synergy here. IBM is focused on servics these days, not hardware or software per se, No, Sun's owners may want Sun be magically be all better, but there's no Harry Potter to wave a magic wand and turn Sun's assests into cash or take the company private.

Here's hoping that Sun stockholders and board gives Schwartz more time so that Sun can eventually right itself. It won't happen anytime soon, but it's Sun's best, perhaps only, chance to survive.

What People Are Saying

isnt this company dead yet?

isnt this company dead yet?

'twould be a pity

It would be sad to see Sun go; I always found the hardware top quality (though I'm glad I never had to pay for it) and Solaris has been one of the more pleasant systems I'd had to work with (although some of the earlier versions from almost 2 decades ago occasionally had me crying and banging my head on the keyboard). If they don't recover it wouldn't be the first time a major company which produced good products had gone down; I remember working with DEC's Alpha processors and they were really amazing - but DEC followed the dodo soon after.

While people were laughing at RedHat a little over a decade ago, I don't know if anyone would have foreseen that Sun should have made Solaris an Open Source OS back in 1996. Who in 1996 would ever have thought that Linux would become the most popular child of UNIX and run some of the world's largest supercomputers. Then again, not many people dared imagine that desktop computers would become so powerful that they would exceed the capabilities of supercomputers of only a few decades ago (and at a paltry fraction of the price).

Well, here's to progress. I hope that in another ten years we can celebrate the end of Microsoft - that's one company I honestly wouldn't miss in the least.

Which is it?

The comments that I like to read the most are the one's that go something like:

Sun's management is a clueless bunch.

and the next sentence goes like:

The have such a great product line.

I wonder how a bunch of clueless people managed to stumble around and come up with a great product line.

I still can't figure it out.

I question the FOSS thrust

First a vent -- I HATE Sun sales staff! They are the pushiest bunch I have ever met. They present a slide deck and think a PO is to be issued thereafter. [/rant]

As much as I am a FOSS advocate I have little hope that the Sun effort will save the company. Has nothing to do with their effort or the quality of product which is very good. The problem is positioning. --

* I don't know of a FOSS company also manufacturing hardware. Closest I can come is the XO laptop and that is contracted out. I think there is a signpost there that indicates a FOSS horizontally integrated company is not possible.

* It is very hard to morph a commercial enterprise to FOSS cost structures than do a fork and have FOSS go commercial. There are a few, but not many and the said companies are under 200 headcount.

* High capitalization demands make going FOSS even harder yet. Sun has that in spades.

* Would Sun intend to FOSS the hardware too? Interesting idea but doubtful as a Asian competitor would spring up and wipe out the hardware division on price points.

Re: * I don't know of a FOSS company also manufacturing hardware

IBM. Think about it.

Apple

The moral of the story: It's very hard to compete with Linux and it's very hard to compete with Intel.

The company with the opportunity here is Apple. Apple has a unixy OS and no server room presence. Buying Sun would give them that. SPARC has no future, but Apple could blend their Xserve with Sun's product into something that looks like a Sun box with Sun firmware, Intel CPU, and OS X server-side support. Once there, with a small amount of technical cleverness, Apple could support Microsoft apps in a Parallels/WINE environment. Add a real Exchange killer, and Apple has all the parts it needs to displace Windows as a corporate desktop.

I hope Sun recovers

I hope that Sun recovers under their current strategy. Sun is a superb tech company with some truly brilliant engineers. We need Sun to help combat MS and the MS march toward world domination.

Open Solaris is a EXTREMELY good product. I have been running the latest version of Open Solaris for over a month now. It is extremely stable, fast, reliable, and super secure. As much as I love Linux, Open Solaris is truly a better server based OS right now. I can see a bright future for Open Solaris and Linux, if Sun can manage to stay afloat.

Java is much too important of a technology to falter as well. Sure the Open Source community can take care of Java now (since it is GPL), but I fear the fragmentation that could take place without a very strong stewardship program. Java is even now becoming much too diverse, depending upon which frameworks you wish to employ. Choice is good, but not when it becomes less about choice and more about confusion.

It's worse for Sun than you think

You gotta hand it to Microsoft...

Not only did they buy off sock-puppet Novell in order to infiltrate the GNU/Linux ecosystem with their patent scourge, Novell owns the UNIX copyrights.

What is Novell going to do concerning Sun and openSolaris and the licenses they thought they bought from SCO?

When the attack on GNU/Linux becomes obvious, all of you Novell apologists will bear a large portion of the responsibility with your "pragmatic interopability" denial blindness.

Who will fill the CEO slot?

I hear Darl McBride is looking for a job...

Doh!

What about the pieces?

If Sun does evaporate I would be curious about the void. Who would fill the void left by Suns absence? Microsoft? Open Source? Some mix of the two or something entirely different?